Pricing For Profit

MYOB 2009-12-21
Show #114
Release date: 21 Dec 2009

Notes

Long time listener David Breese asks about the right pricing strategy to get his goods stocked by high street (Mani Street in the USA) chains.

Some retailers want 60% or more of the retail price for themselves when all they have seemingly done is stick your product on their shelves. IS this fair? Is it reasonable? Should we even consider doing business with such apparently greedy people?

But Mind Your Own Business regulars Guy Kingston and John Richards take a pragmatic approach. The ultimate aim is profit maximisation and this might mean the swallowing of some pride.

Listen to this, our last podcast of 2009, to find out their suggestions on pricing for profit.

Listeners’ Links

Andrew Mulvenna is a director of Pearl who provide integrated web-based software for SMEs, wants us all to know that:

“Pearl replaces the inefficient patchwork of systems with a single, easy to use web-based application that will save a business time and provides at-a-glance access to key business information. There are no software products currently available that integrates essential business functions at a price point affordable for SMEs.”